Brian Reinke

Brian Reinke is an experienced eCommerce and digital marketing professional, currently serving as the Vice President of Ecommerce & Growth at Scent Beauty, Inc. since April 2024. Prior to this role, Brian held the position of Sr. Director of Ecommerce & Digital Marketing at Parlux Fragrances LLC/LTD., where successful web businesses were launched, including those associated with Billie Eilish and Drake. Brian's previous experience includes pivotal roles at L’OCCITANE Group, where profitability and revenue were simultaneously increased as Director Of Ecommerce, and various positions at Kohl's Department Stores, focusing on email marketing and loyalty programs. Brian holds a BBA in Marketing from the Wisconsin School of Business and has also studied at University College Dublin.