Valerie Fritz

Valerie Fritz is an accomplished marketing professional with extensive experience in B2B marketing, content development, and brand strategy, particularly within the healthcare sector. With a career spanning roles such as Marketing Director at Sentact and Director of Brand Marketing at HospitalIQ, Valerie has a proven track record in lead generation, marketing communications, and product marketing. Previous positions include Corporate and Product Marketing at Tagnos and Vice President of Marketing at both TeleTracking Technologies and Awarepoint Corporation, where comprehensive marketing strategies were developed for innovative healthcare solutions. Valerie's expertise encompasses pharmaceutical inventory management, patient flow, asset management, and advanced technologies like IoT and SaaS, demonstrating a strong capability to optimize sales and marketing alignment across various industries.