Olivier Humetz

Responsable Marketing at SERGIC

Olivier Humetz is a seasoned marketing professional with extensive experience in multi-channel CRM and customer loyalty strategies. Currently serving as the Responsable Marketing at SERGIC since July 2018, Olivier previously held the position of Responsable Marketing CRM Clients at VERYWEAR from 2009 to 2018, where key responsibilities included developing and implementing omnichannel CRM strategies and overseeing client data quality. Earlier roles included Chef de Campagne Marketing Direct at Yves Rocher, Responsable Marketing Fidélisation at MATY Bijoutier, and Assistant Responsable Marketing Magasins at La Redoute, demonstrating a strong foundation in direct marketing and campaign management. Olivier holds multiple degrees, including a DESS in Marketing Direct & E-Commerce from IAE Lille, a Master's in Marketing from the University of the West of England, a Management Diploma from Norwich University, and a BA Honors in International Business from Brunel University of London.

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