Helen Shen is a seasoned professional in the financial services and insurance sectors, currently serving as the Group Head of Health Insurance at Singlife since June 2022. Prior to this role, Helen Shen held multiple key positions at Ant Financial, including Country Manager for Alipay in Malaysia and Singapore, where strategic direction was established to enhance digital payments and eWallet growth. Additionally, Helen Shen contributed significantly to the eCommerce Payment segment across the Philippines, Malaysia, and Singapore. Earlier experience at DBS Bank included roles such as SVP Strategic Partnership Lead and Head of Business Development for high net worth clients, with a strong focus on driving innovation and digitization in regional banking. Educational credentials include a Bachelor of Science in Business Administration with dual concentrations in Finance and Operations Management from Questrom School of Business at Boston University, alongside GCE A Level qualifications from Hwa Chong Institution.