Emma Dobson

Head Of Marketing Operations at smol

Emma Dobson is an experienced marketing professional currently serving as the Head of Marketing Operations at smol since February 2024. Prior to this role, Emma held various senior positions at Abel & Cole from 2008 to 2023, culminating in the role of Marketing Director, where leadership was demonstrated over a 30+ member marketing team and an additional customer services department. Emma’s extensive background includes responsibilities in customer acquisition, retention, and digital marketing, showcasing a strong track record in developing strategies that enhance customer experience and drive growth. Educational credentials include a Mini MBA in Marketing, a BSc with First Class Honours in Business Studies from Bath Spa University, and participation in leadership development programs.

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