Alun Baker is an accomplished executive with extensive experience in leadership roles across various technology and services companies. Currently serving as the Executive Chairman at Solidatus since October 2021, Alun has previously held positions such as Chief Executive Officer at GoodShape and Clario Tech, where Alun focused on workforce well-being and cybersecurity, respectively. Prior non-executive roles include Chairman at Arkk Solutions and Biosite Systems Ltd, where strategic direction and successful trade exits were key achievements. Alun's career also includes significant contributions at Merrill Corporation, Viewpoint, Accenture, and Citihub Consulting, emphasizing SaaS solutions, data collaboration, and procurement outsourcing. Alun holds a BA in Joint Honours Economics and Economic Geography from Swansea University.