Cameron Furmidge is a data and insights professional with a robust background in data analysis, visualization, and client relations. Currently serving as the Data & Insight Lead at Sons since November 2024, Cameron previously held the position of Head of Insights at Luzern, where responsibilities included collaborating with clients to address business questions and enhancing business intelligence tools based on ad-hoc insights. Prior experiences include roles at Profitero, where Cameron advanced from Associate Analyst to Custom Reporting Manager in the Strategy & Insights team, utilizing Python and BI software to deliver actionable eCommerce insights, and contributing to digital marketing efforts at upriseUP as a Digital Marketing Executive. Academically, Cameron holds a Professional Diploma in Leadership and Management from University College Dublin and an MSci in Marine Biology from the University of Southampton.
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