Pierre Tritant is an experienced professional in digital marketing and consumer strategy with a strong background in the music industry. Currently serving as the Director of the Digital department at Sony Music Entertainment since June 2013, Pierre has led initiatives in CRM, consumer insights, and e-commerce, including redefined tools and processes and the implementation of a new e-commerce platform. Prior to this role, Pierre worked at Warner Music Group as the Digital Marketing and Consumer Strategy Manager, where responsibilities included community management and digital advertising for various artists. Previous experience includes positions at Prada as a Visual Merchandising Manager and an internship at Mobivillage. Pierre holds a Master’s degree in Business, Management, and Marketing from NEOMA Business School and a Licence in Political Science from Université Paris Nanterre.
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