Branimir Ivetic

Business Intelligence at STMicroelectronics

Branimir Ivetic has been with STMicroelectronics since 2004, currently leading Business Intelligence activities for the Industrial and Power Conversion segment. Responsibilities include competition and market analysis, scouting of startups, and overseeing Merger & Acquisitions analysis and IP cross-fertilization. Previously, Branimir served as Product Marketing Manager for the Industrial Motion Control Segment, focusing on roadmap definition, product development, business growth, and revenue management. Earlier roles at STMicroelectronics included Senior Product Marketing Engineer and R&D CAD Senior Application Engineer, as well as a Flash memories Application Engineer during an apprenticeship, where VHDL and C code were developed for testing Flash NOR memories. Branimir holds a Laurea in Electronics Engineering from Politecnico di Milano, obtained between 1999 and 2003.

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