Cherry Ye

Cherry Ye holds a Master of Science in Strategic Marketing from the London School of Business and Finance and a Double Honours degree in Communication Studies and Philosophy from York University. Currently serving as the Head of Communications and Campaign at Star, Cherry previously held multiple high-level communications roles at dentsu international, including Global Communications Director, Solutions, and Senior Communications Manager, EMEA. Experience includes significant positions at Haymarket Media Group, SPORTFIVE, DAZN, and the Canadian Olympic Committee, showcasing expertise in corporate communications, media relations, crisis management, and strategic PR. Additionally, Cherry is pursuing an Executive MBA at the University of Warwick - Warwick Business School.