Melanie Campbell

Group Advertising Team Lead: Sponsored Product Ads (marketplace) at Takealot

Melanie Campbell is an experienced professional in advertising, sales, and customer experience, currently serving as the Group Advertising Team Lead for Sponsored Product Ads at takealot.com since December 2017. Melanie's expertise includes managing corporate accounts and delivering sales targets for third-party sellers within the Marketplace. Prior to Takealot, Melanie worked as a Customer Experience Manager at Woolworths, focused on improving service levels and staff development. Previous roles also include Account Manager at Omega Digital Technologies, where the emphasis was on enhancing organizational effectiveness through visual communication solutions, and Trade Marketing Representative at British American Tobacco South Africa, executing brand programs and fostering relationships within retail outlets. Melanie holds a Bachelor of Commerce degree in Marketing from the University of South Africa - UNISA.

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