Michelle Higdon is an accomplished marketing professional with extensive experience in account management and strategic leadership within the financial services sector. Currently serving as Account Director for Bank of America at TeamPeople since September 2023, Michelle previously held the position of Vice President and Group Account Director at Harte Hanks from August 2020 to June 2023. Prior roles at Harte Hanks and First Horizon National Corporation included significant responsibilities in B2B and wealth management marketing, vendor management, and brand stewardship. Early career experience includes managing advertising campaigns for First Tennessee Bank and West Tennessee farmers at Thompson & Company, as well as a foundational role at Smith & Nephew. Michelle holds a Bachelor of Arts in Communications from The University of Memphis.