Marketing and Communications

The Marketing and Communications team at the Tennessee Department of Tourist Development is responsible for strategically promoting Tennessee as a premier travel destination. This team creates and executes integrated marketing campaigns, manages digital media and social platforms, crafts engaging content, and handles public relations to enhance Tennessee's brand image and attract visitors. They work collaboratively to showcase the state's unique culture, historical sites, and musical heritage, ensuring a memorable and compelling “Soundtrack of America. Made in Tennessee” experience for all travelers.