Álvaro Meléndez

Partner Marketing Manager at The Channel Company

Álvaro Meléndez is a marketing professional with extensive experience in partner marketing and management within the IT and technology sectors. Currently serving as an AWS Project Based Contractor - Virtual Partner Marketing Manager at Amazon Web Services since September 2023, Álvaro focuses on enhancing marketing strategies for AWS partners. Previously, as Partner Marketing Manager at The Channel Company and bChannels, Álvaro developed impactful marketing plans to optimize ROI for IT channel partners and distributors. Álvaro also held the position of Marketing Manager at Westcon-Comstor, where responsibilities included promoting various technology vendors through strategic marketing activities. Early career experiences include roles as a SHIFT LEADER at EAT. and Account Manager at Social Codes, where Álvaro honed skills in team supervision, email marketing, and customer acquisition. Álvaro holds a Bachelor's degree in Business Administration and Management from Universidad Complutense de Madrid.

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