Nigel Geach

In August 2016, REPUCOM was acquired by Nielsen. Nigel is now responsible for the Global Motorsport Team as Senior Vice President: Global Motorsport at Nielsen Sports. Having been involved with the sports marketing and sponsorship industry for over 30 years, he has seen the steady growth of the area of sponsorship evaluation as being a fundamental part of sponsorship activity. Previous to working with Sports Marketing Surveys and REPUCOM, he worked in the UK and America with multinational companies in the consumer durable industry after graduating in Business Management. Nigel has been involved in sponsorship research since 1984 and has seen the massive growth of the televised sport throughout the world. For ESA, Nigel has been a board member for six years. He also holds the post of Company Secretary and he brings a depth of knowledge and commitment to the Board utilizing a wealth of experience of people and techniques. He was appointed Vice-Chairman in June 2013.