Zdenka Bucknell has a diverse background in communications and marketing, currently serving as a Social Responsibility Consultant and Local Community Engagement Consultant at the LEGO Group since April 2021. Prior experience includes a tenure at JWA Prague s.r.o. from July 2007 to March 2021 as a Senior Account Manager, where Zdenka specialized in creating and executing corporate and product communication strategies for various clients, building media relationships, and coordinating special events. Earlier roles at the LEGO Group included Associate Customer Marketing Coordinator, focusing on trade and customer marketing analysis for the CEEMEA region. Zdenka holds a Bachelor of Arts degree in Communications and Mass Media from SUNY Empire State College, complemented by studies at the University of Malta and Ronde Hojskole.