Mike Obermeyer

Mike Obermeyer currently serves as the Group Planning Director at The Martin Agency, a position held since August 2022. Prior experience includes significant roles at TBWA\Chiat\Day from September 2014 to August 2022, where Mike held titles such as Strategy Director and Senior Brand Strategist. Key achievements during this tenure include co-creating a new brand positioning strategy for MOUNTAIN DEW and leading a highly awarded 360° campaign for ADIDAS. Additional expertise encompasses work with TD Bank in launching a new brand positioning and coordinating the brand strategy for Thomson Reuters. Earlier in the career, Mike gained foundational retail experience at Michael Kors and developed strategic skills in account management within agencies. Educational background includes a Bachelor of Science in Business Administration with a focus on Marketing from the University of Central Florida.