Lauren Bauer

Lauren Bauer currently serves as Senior Director of Partnerships at The Snow League, a position held since November 2024. Prior to this role, Lauren was Vice President of Strategic Partnerships at the Association of Pickleball Players from January 2023 to November 2024, and also held the position of Director of Strategic Partnerships within the same organization. Experience includes notable roles at NASCAR as Director of Partnership Marketing & Business Development, and at Feld Entertainment as Senior Manager of Business Intelligence for Global Partnerships, among others. Lauren's career has emphasized strategic partnerships, business development, and consumer insights across diverse sectors including motorsports and entertainment. Educational background includes a Bachelor of Arts in English and Creative Writing from Western Illinois University and an Undergraduate English Program focused on Literary Criticism at Middlesex University.