Kent Best is an accomplished marketing professional with extensive experience in various leadership roles. Since April 2019, Kent has held multiple titles at The University of Texas at Dallas, culminating in the position of Associate Vice President for Marketing. Prior to this, Kent served as Executive Director of Creative Marketing and Executive Director of News and Communications at SMU from September 2006 to March 2019. Kent’s career also includes positions as an online reporter for ESPN, where coverage focused on Major League Baseball's Texas Rangers, and as Public Relations Manager at Texas Health Resources. Additional roles include Senior Writer and Publications Manager at UT Southwestern Medical Center and various positions at Texas Tech University, including Public Relations Assistant Director and Sports Editor. Kent holds a Master's Degree in Mass Communication/Media Studies and a Bachelor's Degree in Journalism, both from Texas Tech University.
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