Jennie Farmer is an accomplished marketing and commercial leader with extensive experience in luxury and premium sectors. Currently serving as a Non Executive Director for The Wine Society, the world's oldest wine club, Jennie has held significant roles including Chief Marketing Officer at The Office Group and Chief Commercial Officer at OKA, where Jennie led commercial and marketing strategies. Previous positions include Global Brand Marketing & Product Director for De Beers Jewellers and Global Marketing & Communications Director for LVMH's Moët Hennessy Wine Division. Jennie's earlier career includes key marketing roles at De Beers, Procter & Gamble, and Eli Lilly. A graduate of the University of Nottingham with a first-class degree in Management Studies, Jennie is also a Marketing Academy Fellow.

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