Danella Arifin

Social, Digital & Content Marketing Lead - Global Employer Brand at TikTok

Danella Arifin is a seasoned professional in social, digital, and content marketing, currently serving as the Social, Digital & Content Marketing Lead for Global Employer Brand at TikTok. With a diverse freelance background as a Social Media & Content Strategist, Content Creator, and Consultant, Danella has also held roles including Social Media Manager at Temple & Webster and Content Lead at Samsung Australia, where additional titles included Digital and Social Media Marketing Specialist and Assistant Social Media Manager. Previous experience includes serving as Digital and Social Media Manager at i-Link Research Solutions. Danella holds a Bachelor of Communications with a major in Digital and Social Media from the University of Technology Sydney and a Certificate in Graphic Design from TAFE NSW.

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