Elizabeth F. Crawford

As Sendero Wealth Management and Sendero Family Enterprise Chief Executive Officer, Liz is responsible for implementing the strategic vision and the day-to-day operations of the firms. Her work builds on the firms’ legacy of prioritizing client needs and adapting services to support families and institutions as they move through their financial lifecycle. Liz is a partner of the firm.

Liz founded, Women & Wealth, a program designed to support, empower and educate women about their financial lives. She also co-founded an industry peer group of women CEOs from across the nation who come together to share best practices.

She holds a Bachelor of Arts in Psychology from Boston University and is Series 65 licensed. She has held numerous charitable board positions and is the recipient of the San Antonio Business Journal C-Suite Award, Women’s Leadership Award, and 40 Under 40 Rising Star Award.


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