Etienne Plas

Etienne Plas is a seasoned professional with extensive experience in product and corporate communications in the automotive industry. Currently serving as Senior Manager for Toyota Product Communication at Toyota Motor Europe since January 2024, Etienne previously held the role of Senior Manager Lexus Product Communications at Lexus Europe from January 2012 to December 2023. Etienne's career at Toyota Motor Europe began in July 2003, where positions included Manager Lexus Communications, Senior Manager Corporate Communications, and Manager Media Relations and Events. Prior experience includes Senior PR Consultant at Creative Strategies and various roles at Weber Shandwick Belgium, as well as Communication Manager at Crédit Agricole / Landbouwkrediet. Etienne's early career featured freelance journalism and a position as Press Officer for the Belgian Armed Forces. Educational qualifications include degrees from Université libre de Bruxelles, KU Leuven, and Université de Namur.