Didem Demirel has extensive experience in digital marketing and analytics, currently serving as a Web Analyst at Turkish Airlines since May 2015. Responsibilities include web analytics reporting, managing enhanced e-commerce structures, mobile analytics implementation, and overseeing tracking code integration processes. Previously, Didem held the position of SEA Specialist, focusing on managing paid search marketing campaigns and collaborating with regional marketing teams. Early career roles include Energy Specialist at GAMA Enerji A.Ş. and Public Relations in the Media Department at Radyo Bilkent, with internship experiences in digital media planning and marketing. Didem holds a Master's degree in Marketing from Royal Holloway, University of London, and has completed additional graduate studies at Middle East Technical University, complemented by a Bachelor's degree in Business Administration from Bilkent University.
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