Caitlin Morin

Caitlin Morin is a seasoned professional in growth consulting and marketing, currently serving as a Fractional CMO and Growth Consultant at Morin Analytics since October 2023, specifically advising startups in the Health and Wellness industry. Morin's expertise includes roles as a Growth Consultant for RYZE Coffee and Beam, and a Senior Growth Analyst at Athletic Greens, where data-driven strategies resulted in a significant 40% increase in user acquisition. Additionally, Morin holds positions at QVC as Marketing Manager for Tempt-tations by Tara and as a Google Analytics 4 Consultant for Movoto and Precision Fuel & Hydration. Prior experience encompasses leadership in analytics at fifty-five, supporting major global brands, and business intelligence management at PEAK6. Morin earned a Bachelor of Science in Economics from Texas A&M University, specializing in Econometrics and Quantitative Economics.