Sourav Sinha

Sourav Sinha, PhD, currently serves as an Applied Scientist II at Uber, focusing on experimental design and measurement methods for marketing partners and internal platforms. Previously, at Google, Sourav developed user-level A/B tests and innovative methods for funnel analysis and targeting logic to enhance campaign efficiency. Sourav's academic background includes a PhD in Economics from Yale University, where extensive research was conducted on labor market policies and causal inference methods. Additional experiences include roles as an Economist at Yale, a Summer Associate at Analysis Group, and research positions at The London School of Economics and the Indian Institute of Technology. The comprehensive educational foundation consists of advanced degrees in Economics and Engineering, complemented by practical internships in various industries.