Zoe F. is an experienced executive in revenue operations and go-to-market strategies, currently serving as the VP of Revenue Operations - Strategic Consulting at Union Square Consulting since September 2024, where work focuses on SaaS clients. Prior to this role, Zoe held the position of VP of Global GTM at True Fit from June 2022 to September 2024, leading revenue operations and go-to-market strategies across multiple departments. Zoe has extensive experience as a Strategic Growth Advisor in GTM and Revenue Operations at StraDGy Consulting from January 2017 to July 2022, providing strategic counsel to executive leadership. Additional roles include VP of Revenue Operations at Pixalate and Head of Global Business Operations at Thomson Reuters, alongside earlier positions at General Motors, Brown Brothers Harriman, and Fiserv. Zoe holds both an MBA and a BBA from Baruch College, specializing in Business Administration and Finance/Economics.
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