Ben Siu is an experienced academic and marketing professional currently serving as the Associate Head of School for Marketing and Admissions, along with roles as a Lecturer in Marketing and Programme Manager for the BSc Hons Marketing at the University of Plymouth since January 2012. Siu has successfully led the redevelopment of career delivery and enhancements to the Placement offering within Plymouth Business School. Previous experience includes a position as Marketing Assistant at Havills Maintenance Limited from July 2007 to July 2008. Ben holds a PhD in Success and Failure Factors of Foreign Direct Investment in Transnational Education, as well as multiple degrees in marketing from the University of Plymouth, and various professional certifications in marketing and research.
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