Yana Sidikova

Yana Sidikova is an experienced Product Manager currently working at Uzum Tezkor since December 2023, previously holding the same title at SberMarket from May 2023 to November 2023 and at Joom from July 2020 to April 2023. Throughout their career, Yana has focused on enhancing user experience through redesigning product choices, conducting user research, and implementing data-driven decision-making processes including pre-analytics and A/B testing. Yana has managed cross-functional teams to deliver features across mobile and web platforms, optimized order checkout flows, and collaborated with logistics and support teams to manage feature backlogs. Yana holds a Master's degree in Management and Analytics for Business from the Higher School of Economics (2021 - 2023) and a Bachelor's degree in Economics from the same institution (2017 - 2021).