Pia Hasselberg

Pia Hasselberg is a Marketing Automation Specialist at Västtrafik since November 2019, focusing on creating relevant communication and developing automated workflows in the CRM system, along with optimizing campaigns and customer journeys. Previously, Pia held the role of Content Specialist at Västtrafik, where responsibilities included developing communication processes for registered customers and managing the newsletter and blog. Prior experience includes positions at Ballograf AB as an Online Marketing & E-commerce Coordinator, at Intab Interface-Teknik AB as a Web Administrator/Marketing Assistant, and various roles at Svenska Mässan, including Podcast Host and Customer Service Representative. Educational background includes studies at the University of Borås from 2013 to 2015.