Sonja Kallonen

Sonja Kallonen is a marketing professional with diverse experience spanning roles in retention marketing, growth marketing, and digital marketing. Currently serving as a Retention Marketing Specialist at Visma since November 2023, Sonja previously worked as a Growth Marketer at HeiaHeia, where involvement in a HubSpot Talent training program enhanced expertise in HubSpot tools for business growth. Earlier experience includes serving as CMO at AdLaunch, where digital marketing strategies and content production were key responsibilities, and as Account Manager and Producer at Siro Creative Oy, managing video production projects. Notable explorations included a year in Tokyo, Japan, focusing on cultural immersion. Educational qualifications encompass a Bachelor of Business Administration in Marketing from Laurea University of Applied Sciences and multiple certifications in digital excellence and HubSpot training.