Yogendra Sriramula

Director Brand Strategy at vivo India

Yogendra Sriramula is an experienced professional in brand strategy and management, currently serving as Director Brand Strategy and Deputy General Manager at vivo India since May 2019, where Yogendra has architected the strategic direction for various product series. Prior to this, Yogendra spent over a decade at Johnson & Johnson, holding multiple roles including Group RE Manager for Modern Trade, where responsibility included the Go-To-Market strategy and P&L management, and Group Product Manager, leading Stayfree XL to become J&J Asia-Pacific’s largest brand in 2018. Additional roles at Johnson & Johnson comprised Regional Commercial Excellence Manager, Senior Product Manager, Area Sales Manager, and Demand Manager, showcasing a consistent track record of driving growth and operational excellence across diverse product categories. Yogendra holds a Master's Degree in General Management from the Indian Institute of Management Mumbai and a Bachelor's Degree in Electrical and Electronics Engineering from NIT Surat.

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