James Wooten is an experienced IT executive with a strong background in data management and technology leadership across various sectors. Currently serving as the Director of Information Technology at Vortex Optics, James is focused on enhancing consumer engagement and modernizing technology. Previous roles include Data Management Consultant for the Wisconsin Department of Health Services, where James supported the Medicaid program, and Data Management Director at the State of Wisconsin Investment Board, responsible for data policies managing over $115B in assets. James also held Director positions at SSM Health and Mattel/American Girl, directing business intelligence, data integration, and IT operations. Early career experience at The Walt Disney Company involved roles in merchandise systems and retail operations. James holds a Bachelor's degree in Business Administration from the University of Central Florida and a Specialization Certificate in Executive Data Science from The Johns Hopkins University.