Phalguni Aneja currently serves as the General Manager - Brand & Media at Wakefit since March 2024. Prior to this role, Phalguni held various positions including Brand Marketing Lead at Cure.Fit, focusing on brand marketing efforts for fitness and sports services from December 2019 to April 2024. Experience also includes serving as Senior Product Manager at Johnson & Johnson and Assistant Brand Manager at ITC Limited, where Phalguni managed marketing and brand equity for ITC's snack brand, Bingo!. Additional expertise comes from a stint as Marketing Manager at Amazon India, overseeing digital marketing for Junglee.com, and leadership roles in digital content at Team Interface. Phalguni began the career with internships at Times Group and Ogilvy & Mather, and completed an MBA in Marketing & Brand Management from MICA and a BBS in Management with a focus on Marketing from Shaheed Sukhdev College of Business Studies.