Alexis Gresh is an experienced marketing professional currently serving as the Advisory Lead for North America at WARC, where evidence-based consulting solutions are provided to tackle complex marketing challenges. Previous roles include Director of Brand Development and Marketing at mIQroTech, where brand establishment and go-to-market strategy were spearheaded, and a Marketing and Advertising Consultant role focusing on optimizing brand efforts. Alexis held significant positions at Pure Freedom Inc., including Head of Marketing and Creative Director, leading rebranding initiatives, and managing a large team. A brief tenure as a Copywriter at Doner involved work on campaigns for major brands, while earlier internships contributed to skills in brand management and public relations. Academic qualifications include an Executive Education Certificate in Digital Marketing Strategy from Yale School of Management and a Bachelor of Arts in Strategic Communication from Cedarville University. Notable honors include being recognized as a Tampa Bay Inno’s 2021 Fire Honoree.