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Rob O'Leary

Director - Partnerships at Wasserman

Rob O'Leary is an experienced sponsorship and communications specialist currently serving as Director at Wasserman since March 2024. Prior to this role, Rob held multiple positions at CSM Sport & Entertainment from April 2021 to March 2024, including Senior Account Director and Senior Communications Manager, working with clients such as Betfair and Burnley FC. Rob's expertise in digital strategy and activations was further developed during tenure as Digital Brand Manager at AIB, where responsibilities included creating and managing digital strategies for B2B and B2C initiatives, as well as overseeing social media strategies. Earlier career experiences include a role as Digital Marketing Manager at BoomMedia and Brand Manager at Sean Doyle Entertainments. Rob O'Leary holds a Master’s degree in Digital Marketing from UCD Michael Smurfit Graduate Business School and is a Certified Digital Marketing Professional from the Digital Marketing Institute.

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