Logan Groover

Strategic Platform Innovator / Category Management at Wayfair

Logan Groover is an accomplished professional with extensive experience in strategic innovation and category management at Wayfair, where responsibilities have included founding and leading the Strategic Platform Innovations team, overseeing complex category operations within the Home Improvement sector, and managing partner operations for various product lines. Academic credentials include dual degrees in MBA (Operations and Finance) and MS in Design Innovation from Northwestern University's Kellogg School of Management and McCormick School of Engineering, respectively, complemented by a MFA from UCLA in Producers Program. Previous roles include internships and consultant positions in product management, business strategy, and creative production across notable companies such as Comcast and Raptor, along with earlier experience at Creative Artists Agency and Disruption Entertainment.

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