Heather Hamilton is a seasoned professional in search engine optimization and fitness program management, currently serving as a Search Engine Optimization Consultant at Well Optimized SEO since September 2021. As Co-Founder of BARPATH FITNESS, an LGBTQ+, women-owned personal training brand, Heather has achieved a remarkable 97% customer retention rate and hosts the podcast Stronger Than Your Boyfriend, garnering over 3000 downloads monthly. Previous roles include Senior Search Engine Optimization Specialist at Archer Education and Director of Fitness at Colorado School of Mines, where notable accomplishments included increasing program participation by 49% within a year. Throughout a diverse career spanning various educational institutions and fitness clubs, Heather has honed expertise in program management, strategic development, and community building. Heather holds a Master of Applied Health Science in Health Promotion and a Bachelor of Science in Kinesiology from Indiana University Bloomington.
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