Jhonathan Rath is an accomplished marketing professional with extensive experience in digital marketing and performance media coordination across various roles. Currently serving as a Paid Media Coordinator at Winclap, Jhonathan manages media operations in four Latin American countries while overseeing a team and strategizing for key accounts. Previously, as a Performance Marketing Supervisor at Converse, Jhonathan implemented agile methodologies and developed successful digital marketing strategies across multiple global regions. The career also includes roles at Talent Marcel, W3haus, Ceisc, Global AD, and Cartola, where Jhonathan consistently delivered innovative media strategies, optimized campaigns, and enhanced brand presence. Jhonathan holds an MBA in Marketing, Branding, and Growth, along with a postgraduate degree in Digital Marketing and a bachelor's degree in Journalism, all from Pontifícia Universidade Católica do Rio Grande do Sul.