Sharlina Sofia Joehari is an accomplished AI CX Designer at WIZ.AI since September 2024, with previous experience in chatbot operations at Shopee and a strong background in consumer ops automation as a Chatbot Specialist at ShopBack. Sharlina has demonstrated expertise in managing and optimizing chatbot interactions, enhancing user experiences, and increasing operational efficiency through cross-functional collaboration. Prior roles include crafting conversational content at Everise, where work as a Conversational Specialist improved user journeys, and as a Contact Center Executive at Prudential Services Asia, adeptly handling customer inquiries. Sharlina holds a Bachelor of Communication (Hons.) in Interpersonal Communication and a Diploma in Communication and Media Studies from Universiti Teknologi MARA.