Aashish Maloo is an accomplished financial professional with extensive experience in financial management and consulting. Currently serving as Financial Controller at Xeno since March 2023, Aashish focuses on enhancing customer retention for brands. As a Fractional CFO Consultant with Remote CFO since May 2018, Aashish advises founders on business strategy and financial matters. Previous roles include CFO Consultant at Clearship Group, where Aashish integrated financial processes across multiple accounting offices, and Senior Relationship Manager at Cashcow Consulting Pvt Ltd, driving financial efficacy for MSMEs. Aashish has also held positions ranging from Junior Partner at DMKH Consulting Pvt Ltd to Associate at BDO, gaining expertise in governance, compliance, and risk advisory. Aashish is a Chartered Accountant from The Institute of Chartered Accountants of India and holds a Bachelor of Commerce degree in Accounting and Finance.