Annelies Braeckman

Retail Director at X2O Badkamers

Annelies Braeckman is an accomplished retail professional with extensive experience in management and operations across various renowned companies. Currently serving as the Retail Director at X2O since March 2018, Annelies previously held multiple roles at Van de Velde from March 2010 to March 2018, including Retail Manager Europe, Operations Manager Europe, and Country Manager BeNeLux. Annelies began a career in retail management at Thomas Cook, serving as Retail Manager from 2006 to February 2010, after which Annelies worked as Marketing Manager at Brantano from August 1999 to November 2006, overseeing all communication and market research. Annelies holds a Master of Business Administration (M.B.A.) from Vlerick Business School and a degree from Ghent University.

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