Stephen Fan

Stephen Fan is an accomplished marketing professional with extensive experience in brand marketing, public relations, and sales operations within the automotive industry. Currently serving as the Head of International Brand Marketing and PR at XPENG Motors since May 2024, Stephen previously held senior roles at Aiways, Alfa Romeo China, and Volvo Car, including Head of Overseas Distribution and Brand Marketing, and Head of Global Marketing Strategy and Innovation. With a background that includes key positions at General Motors and SAIC Volkswagen, Stephen has demonstrated expertise in establishing distribution networks and enhancing media relationships. Stephen holds a Professional Training degree in Marketing and Sales from China Europe International Business School and a Bachelor’s degree from Shanghai University of Engineering Science.