Jason Legere

Jason Legere is an experienced automotive executive currently serving as the Director of Dealer Network & Development at Yamaha Motor Canada Ltd. since August 2024. Prior to this, Jason held various senior leadership roles at Volkswagen Group Canada Inc. from 2017 to 2024, including Senior Director of Sales and General Manager for key operations, notably executing the Canadian 2.0L TDI Settlement. Earlier experience includes senior management positions at Nissan Canada Inc., where Jason oversaw regional advertising and sales operations, and roles at GMAC in sales management. Jason's educational background includes a certificate in Accelerated Leadership Development from Vanderbilt University's Owen Graduate School of Management, alongside studies at York University and Seneca.