Eva Mª Segura Arribas

Eva Mª Segura Arribas has extensive experience in brand management and marketing, currently serving as a Senior Global Brand Manager at Zamora Company since October 2013, overseeing brands such as Ron Matusalem and Jose Cuervo in Spain. Prior to this role, Eva worked at Diageo from May 2010 to October 2013, where responsibilities included customer marketing for premium brands and brand building for notable products, enhancing digital marketing strategies and managing online sales platforms. Early career experiences involved trade marketing at Kraft Foods and account management at Multiplica Marketing. Eva holds a degree in Advertising and Public Relations from Universidad Complutense de Madrid and gained further expertise in Communications at Vrije Universiteit Brussel.