Carl Liebert

Carl Liebert is an accomplished professional with extensive experience in product management and marketing within the medical device industry. Currently serving as the Director of Product Management at Zeus Industrial Products, Inc. since 2021, Carl is responsible for the global product portfolio, overseeing new product innovation and legacy product optimization. Previously, at Bioventus, Carl held roles as Director of Global Brand Strategy and Director of Marketing, where leadership in global brand planning and US sales revenue achievement were key responsibilities. With a decade-long tenure at Smith & Nephew, Carl advanced from Senior Group Product Manager to Global Director of Strategic Marketing, successfully implementing global strategies that drove significant growth. Early career roles included management positions in surgical sales and account services with companies such as KARL STORZ Endoscopy-America, CooperSurgical, and CR Bard. Carl holds a Bachelor of Arts in Economics from the University of Florida and an Associate of Arts in Natural Sciences from Indiana University Bloomington.