Bo Smith

Bo Smith is a seasoned creative professional currently serving as the Creative Director at 1000watt since March 2024. With a diverse background spanning over 15 years, Bo has honed expertise in writing, directing, producing, and editing marketing assets, social campaigns, and video content while working as a freelance Sr. Copywriter and Creative Lead since January 2010. Previous leadership roles include Creative Director at Bottom Line Marketing, where Bo managed teams and oversaw video production, as well as Associate Creative Director and Sr. Copywriter positions. Additional experience includes creative roles at SlimGenics, CorePower Yoga, Sports Authority, Burst Marketing, Merkle, and Arnold Worldwide. Bo holds a Bachelor of Arts in Journalism with an emphasis in Advertising and a minor in Film Studies from the University of Northern Colorado.