Nick Ursul

Nick Ursul is an experienced sales and business development leader currently serving as the Director of Sales for Illinois Wholesale at 4Front Ventures since 2024, where efforts focus on achieving financial targets and enhancing client satisfaction in the cannabis industry. Previously, as Vice President of Business Development at ACT Laboratories Inc from 2022 to 2024, Nick made significant contributions to revenue growth and client relationship management. Nick's extensive career includes a role as Associate Director of Sales at Merck from 2011 to 2022, where $44M in annual revenue was achieved in the Women's Health Care business unit, and earlier positions at Schering-Plough and Organon Biosciences, leading teams and navigating complex market environments. Nick holds a Bachelor of Science degree in Business from Aquinas College in Grand Rapids.