Betsy Curran is an accomplished marketing professional with extensive experience in integrated marketing communications and client engagement. Currently serving as the Director of Marketing & Customer Engagement at A. O. Smith Corporation since September 2018, Betsy has effectively led marketing strategies for a company with over $3 billion in annual sales. Previous roles include Senior Manager of Retail and Wholesale Channel Marketing at GS&F, where responsibilities encompassed strategic development, account management, and team leadership. Betsy's dedicated career began with positions at Posterscope and various internships in reputable advertising agencies, offering a solid foundation in marketing and communications. Betsy holds a Bachelor of Science degree in Advertising with a minor in Business from the University of Tennessee, Knoxville.
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