Joke Groffils

Joke Groffils is an experienced marketing content coordinator currently working at A.S.Adventure since July 2016, where responsibilities include content planning and editing. As a freelance journalist since January 2016, Joke has contributed articles on lifestyle and travel to various publications, including De Standaard Magazine and Travel Express. Additionally, Joke serves as an ambassador and blogger for Bijzonder Plekje, focusing on maintaining press relations, writing weekly blog posts, and managing social media engagement. Previously, from January 2003 to October 2015, Joke held various roles at Sanoma Media, including tourism editor, where responsibilities encompassed developing weekly feature reports, managing teams, and overseeing commercial action planning. Educational qualifications include a Master's module in Radio and TV Journalism and a Bachelor's Degree in Communication Management from Erasmushogeschool Brussel.